We are Groc, a 3D design
and motion graphics studio
on the Costa Brava.

ADIDAS STAN SMITH

Our friends The Others, come to us with and awesome proposal: Work on a world for Adidas advertising, to celebrate the re-launch of adidas three most iconic shoes that have ever been made. 

In just the three seconds of the opening shot, we needed to develop a magic world referring to the classic Stan Smith shoe.

 

Because Icons are made, not born!

Final customer: Hypebeast
Art direction:  Enric Soldevila 
Production: The Others TV
3D animation: Groc
Composition: The Others

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