We are Groc, a 3D design
and motion graphics studio
on the Costa Brava.
ADIDAS STAN SMITH
Our friends The Others came to us with an awesome proposal: to work on a world for Adidas advertising, to celebrate the relaunch of adidas’ three most iconic shoes which have ever been made.
In just the three seconds of the opening shot, we needed to develop a magic world referring to the classic Stan Smith shoe.
Because Icons are made, not born!
Final customer: Hypebeast
Art direction: Enric Soldevila
Production: The Others
3D animation: Groc
Composition: The Others